1st Marketing SG successfully develops a crowd sourcing mobile app to cover a book launch event organized by a book publisher

October 20, 2015: 1st Marketing SG has successfully implemented a crowd sourcing mobile App on the iOS and Android platforms that is for crowd sourcing and has successfully covered a book launch event.

Announcing this to the Press the CEO of 1st Marketing SG said "Event management is more of an art than a science and we understand this better than any other Internet based digital marketing firm. Our client is a publisher and had told us that they are planning a book launch in 2 months and had shared all the event related details with us such as number of guests expected, time of launch and their budget. Choice of the venue, menu to be served and the choice of the Hollywood star were left open as these were to be taken up by us. In addition our client wanted to build a crowd sourcing mobile app in order to invite the maximum people to the event, provide them a chance to know about the book in detail and get their reviews online in real time.?

The CEO further said ?I am happy to say that the trust reposed by our clients in our capabilities was not misplaced as we were able to exceed their expectations when it came to the event venue, menu and choice of Hollywood star. Obviously our client was ecstatic when he used the mobile app because the UI of the app and all the features and functionalities of the app were exactly as per his expectations. In the end the event was dubbed a success and the client is now convinced of our capabilities and has included our company as their preferred digital marketing and event management vendor.?

As per media sources that covered the book launch, the book is very popular and is expected to be a best-seller. It covers the challenges faced by a start-up IT firm that goes on to become the biggest online retailers of the world.

The whole event itself was managed very professionally and throughout the event there wasn't even one moment that could be served as boring or uninteresting. With the arrival of the publisher the event became livelier and more interesting. When snacks and drinks were served there was a huge rush for them and everything was finished very quickly and there was no leftover.

The CEO added "we also made arrangements for our client to cover the Press.?

About 1st Marketing SG http://www.1stmarketingsg.com/

1st Marketing SG is one of the world?s top digital marketing agencies. Working on the principle of a ?One Stop Shop for all your needs? this Singapore based agency is part of the well known G.O.T.C Group. The core competency of the agency is to provide high quality and creative digital marketing services to its clients that cover the most trending topics and technologies. It has a full-fledged Creative Department that comes up with themes and ideas revolving around customer needs and perceptions related to products and brands and create customized and targeted campaigns and solutions to reach to the targeted segment. For this purpose it uses a combination of web design, online lead generation, retargeting, whiteboard video, mobile apps, WeChat Marketing and blogs.

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