Eastern’s latest campaign celebrates Kerala’s cultural heritage

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Video Description

Eastern, a leading player in spices, masalas and foods, has announced its latest brand campaign for the 71st edition of The Nehru Trophy Boat Race in association with the iconic Veeyapuram Chundan boat and the Village Boat Club (VBC) Kainakary. One of Kerala’s most iconic and fiercely contested Snake Boat Race, the event draws over 100,000 local and international spectators, to the waters of Punnamada Lake in Alappuzha each year, making it one of the state’s most celebrated cultural spectacles. The Nehru Trophy Boat Race is a vivid display of Kerala’s unity, strength, and tradition.

Company :-Adfactors PR

User :- Samiksha Tanwar

Email :-samiksha.tanwar@adfactorspr.com