TENCEL™ and Intimasia 2025: Leading the Way in Sustainable Intimate Wear

Mumbai, March 5th, 2025: TENCEL™, Lenzing's leading textile brand for lyocell and modal fibers, reaffirmed its commitment to sustainable innovation by partnering with Intimasia for its 7th edition. This collaboration sets new standards in textile technology, culminating in an impressive TENCEL™ showcase at Intimasia 2025, held in Mumbai.

During the three-day event Lenzing showcased cutting-edge TENCEL™ fiber innovations, including TENCEL™ Lyocell A100, TENCEL™ Lyocell LF, TENCEL™ Lyocell x Micro, TENCEL™ Lyocell Fill, and LENZING™ ECOVERO™ Black. These breakthroughs exemplify Lenzing’s ongoing commitment to developing high-performance, eco-friendly materials that align with the industry’s sustainability goals. Throughout the three-day event, attendees had the opportunity to explore these innovations firsthand through interactive product demonstrations, in-depth discussions, and exclusive collection unveilings, further strengthening industry collaboration and fostering future advancements.

During the the highly anticipated Lingerie Fashion Week, TENCEL™ collaborated with leading Direct-to-Consumer (D2C) and mainstream brands, including BUMMER, SELSIA, XYXX, and SHYAWAY, to unveil a range of intimate and loungewear collections that reflect modern design and sustainability principles. This dynamic presentation highlighted TENCEL™’s influence in shaping contemporary fashion.

Avinash Mane, Senior Commercial Director of Textile Business at Lenzing (TENCEL™) AMEA & NEA, stated: “Intimasia 2025 has been an outstanding platform for connecting with key stakeholders and showcasing our latest innovations in sustainable fibers. Through our renewed TENCEL™ brand philosophy—Nature. Future. Us.—we are reaffirming our dedication to driving responsible and sustainable textile solutions. This event has played a pivotal role in fostering collaborations that will shape the future of the industry and accelerate meaningful transformation.”

Running alongside Intimasia, Source NXT continued to serve as a pivotal sourcing hub, uniting global manufacturers, suppliers, and buyers to explore innovative materials and technologies crucial for hosiery and knitwear production. TENCEL™’s involvement in this segment further showcased its versatility and its essential role in advancing sustainable fashion practices.

Overall, TENCEL™ Intimasia 2025 was an outstanding success, buzzing with energy, meaningful discussions, and fruitful collaborations. As the event concluded, it left attendees optimistic about an even more promising and innovative 2025, reinforcing TENCEL™’s position as a leader in sustainable textile solutions.

About the Lenzing Group

The Lenzing Group stands for the ecologically responsible production of regenerated cellulose fibers based on cellulose and recycled material. As an innovation leader, Lenzing is a partner to global textile and nonwoven manufacturers and drives many new technological developments. The Lenzing Group’s fibers are the raw material for a wide range of textile applications – from functional, comfortable and fashionable clothing through to durable and sustainable home textiles. A range of LENZING fibers is also certified by TÜV AUSTRIA for the following properties: biodegradable in soil, fresh water and marine environment as well as compostable in home applications and industrial facilities.

The Lenzing Group’s business model extends far beyond that of a conventional fiber producer. Together with its customers and partners, Lenzing develops innovative products along the value chain, creating added value for consumers. The Lenzing Group strives for efficient utilization and processing of all raw materials used and offers solutions for the transformation of the textile industry from the current linear economic system to a circular economy. In order to reduce the rate of global warming and thereby also support the goals of the Paris Agreement and the EU Commission’s Green Deal, Lenzing has a clear, science-based climate action plan that aims for a significant reduction in greenhouse gas emissions by 2030, and a net-zero target (Scopes 1, 2 and 3) by 2050.

User :- Reeti Mehta

Email :-Reeti.Mehta@sixdegrees-bcw.com