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Sanjay Jaju, MIB Secretary, Calls for Collaboration Among All Stakeholders of AVGC Segment at Indian Gaming Convention 2024



2024-12-26 08:25:51 Events / Trade Shows

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New Delhi, October 14, 2024: "We look at India to be positioned as a hub for global gaming and a preferred destination for global gaming developers and publishers. We want to position India as a global leader in content creation, innovation and intellectual property. Our country is a harmonious blend of multiple languages, and it is this diversity which is going to be our key strength when it comes to exploiting the entire AVGC XR segment, including the games," said Shri Sanjay Jaju, Secretary, Ministry of Information and Broadcasting, during a special address titled "Examining the AVGC Growth Story of India" at the second edition of the Indian Gaming Convention (IGC). The two-day convention is being organised by the Internet and Mobile Association of India, on October 14-15, at the Taj Palace, New Delhi.

Speaking about mainstreaming gaming Shri Jaju said, "I just keep saying that we are making a lot of efforts to ensure that this segment is mainstreamed, it is not used in a negative sense and bring dignity to this entire segment, because this is actually the fastest growing segment."

"On behalf of the Ministry of Information and Broadcasting, I would like to urge all of you, all the stakeholders like large corporations to small time innovators to educational institutions and to people like us, it is time for us to come together and collaborate. And we will all require this as a collective effort. Our individual efforts will take us some steps up but if we have to achieve this larger outcome will have to march together," he added.

The theme for IGC 2024 - India—the Next Superpower in Gaming, reflects India's journey to being a global leader in gaming. Meta is the Title Partner of the convention.

Speaking about the growth of the gaming sector, he stated, "The gaming sector has been witnessing explosive growth. From being limited to PCs and console games in the early 2000s, now mobile gaming has become the mainstay. And in our country alone we have more than 500 billion gamers. When we have so much consumption, we also have huge possibilities to lead in the digital content creation. AVGC XR segment is currently a size of 3 billion, and we expect this to become 10 times in the next 4 to 5 years and close to a 30 billion dollar industry. Close to about three lakh professionals are involved and we expect this segment to create employment opportunities, direct employment opportunities for more than 20 lakh professionals in the next five to seven years."

Talking of government initiatives, he added, "The government has announced a centre of excellence called the Indian Institute of Creative Technologies to be set up in Mumbai. This will be an apex institution which will not just help address the skill gaps but will also help us spawn new companies, provide space for incubating new companies and create a supply chain of companies that thrive in this particular segment. Besides, the Create in India mission can help us take this entire effort through financial and non-financial support that might be required for the growth of this particular segment. The government also plans to launch The World Audio Visual & Entertainment Summit (WAVES) in India in February 2025."

Among major partners of IGC 2024 are, Gold Partners –Salesforce and Veve; Silver Partners – Google Cloud & Bureau; Lanyard partner – Moloco; GameTech Enabler – Singhtek, and Knowledge Partner – PWC.

About Internet and Mobile Association of India

The Internet and Mobile Association of India (IAMAI) is a not-for-profit industry body with 580 members, including Indian and multinational corporations, as well as start-ups. IAMAI has been instrumental in shaping India's digital economy. IAMAI advocates free and fair competition, and progressive and enabling laws for businesses as well as for consumers. The overarching objective of IAMAI is to ensure the progress of the internet and the digital economy. Its major areas of activities are public policy and advocacy, business to business conferences, research, promotion of start-ups and promotion of consumer trust and safety.

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User :- Yamini Mishra

Email :-yamini.mishra@adfactorspr.com






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