Earth raga Partners With Wahter To Distribute 7000 Water Bottle

2024-06-26 06:43:30 News & Society

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New Delhi, 18th June 2024: Earthraga, the pioneering new-age skincare brand, is proud to announce its collaboration with Wahter, India's advertising and packaged drinking water brand in the esteemed #WinAWeekWithWahter Campaign. This partnership is a testament to Earthraga's commitment to sustainability and innovation, aimed at quenching the thirst of New Delhi's citizens during this scorching heatwave.

As part of this collaboration, Wahter will distribute 7000 bottles of water at India Gate, each featuring Earthraga's branding. This initiative not only amplifies Earthraga's brand presence but also highlights its dedication to promoting sustainability and accessibility.

Earthraga, renowned for its focus on cruelty-free and vegan skincare products, has always been at the forefront of ethical consumerism. This partnership with Wahter represents a fusion of innovative marketing strategies and a shared mission to inspire positive change.

"We are thrilled to partner with Wahter in this meaningful campaign," remarked Ganesh Kamath, Founder & CEO, Earthraga. "This collaboration not only enhances our brand presence but also aligns perfectly with our core values of sustainability and accessibility. By advocating for access to clean water, we aim to foster a deeper connection with our consumers and inspire them towards a greener future."

Wahter is committed to making clean packaged drinking water accessible to all at an affordable price of just Re. 1 per bottle of 250 ml & Rs. 2 per bottle of 500 ml.

"Congratulations to Earthraga for being a standout brand in the #WinAWeekWithWahter Campaign. Together, we are poised to make a significant impact by hydrating the community and enhancing Earthraga's outreach. Our goal to introduce this campaign is to partner with more like minded brands who are looking for an innovative advertising medium to reach their right target audience with a positive impact." said Amitt Nenwani, Co-founder of Wahter.

Through this initiative, Earthraga and Wahter are not only addressing the immediate need for hydration during the heatwave but are also setting a precedent for sustainable practices in marketing and community engagement. This collaboration marks a significant step forward in Earthraga's ongoing mission to promote ethical consumerism and environmental responsibility.

About Earthraga:

Established in February 2023 by Ganesh Kamath, a visionary advocate turned entrepreneur with a D2C passion, Earthraga is a new-age skincare brand that combines ayurveda with science. The brand is available on 15+ pan-India marketplaces and seamlessly blends ancient skincare wisdom with modern aesthetics, offering customers a skincare experience that is both effective and pleasurable.

With a gender-diverse audience, Earthraga's offerings are clean, cruelty-free, and free from harmful chemicals. The brand offers a wide range of personal and skincare products with Soha Ali Khan as the Brand Ambassador.