On the occasion of Durga Puja, Bata India has launched its exclusive Pujo Collection to make ‘Shobar Walk Ramp Walk’

Kolkata, 17 October, 2023: Bata India is set to make ?Shobar Walk Ramp Walk? with its exclusive ?Pujo Collection?. Elevate your festive fashion with a range of premium designs inspired by global fashion. Discover trendy footwear styles including embellished heels from Bata Red Label, trendy pastel sandals from Bata Comfit, elegant oxfords and loafers from Hush Puppies, limited edition sneakers from NorthStar, sports shoes from Power and an exciting collection for kids promising both style and exceptional comfort for a stylish pandal-hopping experience for the entire family.

To celebrate with its valued customers, Bata has launched a special edition of #BataRampWalkChallenge with superstars Neel Bhattacharya and Madhumita Sarkar. Opening the runway floor for all, Bata invites customers to visit their nearest Bata store, strike a confident ramp walk and share their videos. The winners of the challenge get an exciting chance to go on a Pandal Parikrama with Neel and Madhumita.

Badri Beriwal, Chief Strategy and Business Development Officer, Bata India said, ?This Durga Puja, we wanted to celebrate with our valued customers by launching our biggest-ever Pujo campaign. As we enter the festivities, we have launched an exclusive Pujo Collection for the East market to make their pandal hopping a stylish affair and make ?Shobar Walk Ramp Walk.? To bring this campaign alive, we have collaborated with Neel Bhattaracharya & Madhumita Sarcar, the biggest stars in the East. The new collection boasts of a stylish range of premium styles inspired by global fashion from our brands, Bata Red Label, Bata Comfit, Hush Puppies, Naturalizer, Power and NorthStar. With a 360-degree approach, customers will engage with the campaign across Bata stores, TV, digital, print, and out of home. The campaign thought is rooted in the insight that anyone can feel like a celebrity, all they need is self-confidence and a stylish pair of shoes from Bata. Through our marketing efforts, we want to encourage individuals from all walks of life to express their unique style and exude confidence with every step.?

Festive vibes are in the air and stepping out becomes more than just a necessity - it\'s a stylish occasion to dress up and transform every walk into a runway-worthy stride. Bata envisions itself to be your partner in style, making ?every walk a ramp walk?. To explore the Pujo Collection, visit your nearest Bata store or check out Bata\'s official website bata.com.


About Bata India

With an illustrious legacy spanning more than 85 years, Bata stands as an enduring pillar of India\'s fashion & retail space, consistently infusing innovation into footwear. Distinguished as the exclusive footwear brand catering to the entire family, Bata has continuously evolved the landscape of Indian footwear. Holding a commanding market leadership and a trusted reputation for branded footwear, Bata left an indelible mark in 2022 by selling a remarkable 35 million pairs of shoes, serving a dedicated customer base exceeding 250,000 daily. As India\'s foremost footwear retailer, Bata presents a diverse array of footwear, accessories, and bags across various brands. Our offerings are accessible through an expansive network comprising over 2,000 Bata-owned outlets, shop-in-shops, franchise stores, and online platforms, including www.bata.com/in. Moreover, Bata\'s product range graces the shelves of numerous multi-brand footwear dealer stores nationwide. At Bata, we remain unwavering in our commitment to elevate your style and comfort with each and every step you take.

Company :-Adfactors PR

User :- Ritika Garkoti

Email :-ritika.garkoti@adfactorspr.com