Fairmont Showcases Timeless Textile Rajasthan Traditions

September 2022 - Fairmont Jaipur, the luxurious property located in the pink city, is honoured to be the venue partner for the 2nd edition of Jaipur Saree Speak ? an initiative of Raghukul Trust. Supported by the Department of Tourism . Weave Walk 2 is set for an exhibition and sale showcasing the exquisite hand crafted products of artisans at Fairmont Jaipur.

The pandemic dealt a hard blow to the creative industry. Loss of livelihoods and piling inventories, shrinking market share needs to be addressed if the Living Traditions of Rajasthan are to be preserved and promoted.

The Weave Walk seeks to promote the iconic Indian Saree and the hand-crafted timeless textile traditions of Rajasthan, which are slowly but surely loosing their footing in the market. To reignite the love for these timeless traditions, weaves, and hand-crafted sarees from all over Rajasthan such as from Jaisalmer, Barmer, Awa, Sanganer, Bagru and Jaipur will be showcased.

Speaking about the event, Mr. Rajiv Kapoor, General Manager, Fairmont Jaipur said, ?India is recognized and appreciated around the globe for its rich and diverse culture and heritage. Our traditional offerings and the craftsmen that keep them alive are near and dear to our hearts, and it is imperative for us as responsible citizens to step up and contribute however we can. This incredible initiative by Raghukul Trust enables us to generate awareness and fund for a much-needed cause. Also promoting textiles has an intangible enabling impact on women who are in an over whelming majority in this informal sector.

We are honored to host this event and hope it will bring centre stage "vocal for local " and " and "Go Handloom" drive in an year when the country celebrated its Azadi Ka Amrit Mahotsav."

While the overall growth of the country might be on an upwards trajectory, the secure future of our heritage and craftsmen finds itself in a position of danger of being lost. Raghukul Trust is committed to preserving this heritage and supporting those who keep it alive. In 2019, the Raghukul Trust held its 1st edition of Jaipur Saree Speak. The initiative shined light on how hand-crafted sarees and the different weaves from pan India are steadily losing their market share. Hence Saree weaves from all over India were included in a ramp walk to support the cause.

Curated by Sadhana Garg, Founding Chairperson of Raghukul Trust, the event to be held at Fairmont Jaipur on September 10, 2022, is one that is much needed for the preservation of all that is paramount to our nation. Coming together to amplify this cause are participants who are women headliners of Jaipur city. The walk is set to see women value creators such as doctors, entrepreneurs, educationists, digital strategists, hoteliers, and performing artists, etc. The exhibition will also display state of the art sarees for viewing , presented by The Weaver 's Centre Jaipur, supported by the Textile Industry, Government Of India.


About Fairmont Jaipur

Fairmont Jaipur is an ode to the pink city with its awe-inspiring architecture and decor, inspired by the Mughal dynasty and Royal Rajputs of yore. Nestled amidst the majestic Aravalli hills, with elegantly appointed 245 rooms and suites, it reflects a perfect blend of traditional Rajasthani d?cor and modern amenities. Zoya, the bright and vibrant all-day dining outlet, Anjum, the central tea lounge which is home to signature Fairmont tea culture and Aza, the colonial library bar serving a range of aperitifs and cocktails, form the food and beverage offerings of Fairmont Jaipur. Along with this, the expansive pillarless ballroom and complementary lawns and meeting rooms make it an ideal place to host social events, meetings and conferences.

Company :-Crosshairs Communication

User :- Ananya Malhotra

Email :-Ananya@crosshairscommunication.com