VLCC launches an innovative and unique Gel based Bleach with natural goodness of Aloe Vera and Cucumber

February 2020: VLCC, a widely recognized brand for its comprehensive portfolio of beauty and wellness products and services, announced the launch of its brand new product ? VLCC Insta Glow Gel Bleach in the skincare category. It has a unique gel-based formulation to provide instant glow and sparkling brightness. With this product launch, VLCC aims to strengthen its bleach portfolio and treat consumers with yet another innovative offering from the brand.

VLCC Insta Glow Gel Bleach addresses all the major concerns that are faced by consumers while using bleach, such as burning sensation, rashes, redness and dryness. Enriched with the goodness of aloe vera and cucumber, which help soothe and hydrate the skin protecting it from burning sensation, this High Oxygen Release Formula bleaches facial hair to match the skin tone perfectly and purifies the skin from within to make it glowing, energized and youthful.

The special 3-step system (pre-bleach gel, bleach gel, and post-bleach gel) of VLCC Insta Glow Gel Bleach provides an effective and easy DIY (do-it-yourself) bleach experience. It is safe and gentle on the skin as it has no added ammonia and is paraben free.

Speaking on the launch of the new product, Ms. Vandana Luthra, Founder and Co-Chairperson, VLCC Group said, ?Our Research and Development teams are constantly working on innovating new products and scientifically advanced formulations that are inspired by natural and herbal ingredients to provide effective solutions to skin and hair issues. This high-performance product is based on deep consumer insights and addresses their concerns about bleaching while not compromising on the results.?

VLCC Insta Glow Gel Bleach is available in two package sizes, 13.5 g and 40 g and is priced at INR 40 and INR 89 respectively. It can be bought from the VLCC Personal Care website (www.vlccpersonalcare.com) and leading cosmetics and general retail stores as well as modern trade retail chains across the country.


About VLCC Group:

Founded by Mrs. Vandana Luthra as a beauty and slimming services centre in 1989, VLCC is today widely recognized for its comprehensive portfolio of beauty and wellness products and services and also enjoys a high level of consumer trust. The VLCC Group?s operations currently span 350+ locations in over 165 cities and 16 countries across South Asia, South East Asia, the GCC Region, and East Africa. VLCC manages one of the largest chains of Slimming, Beauty & Fitness centers across Asia; operates one of Asia?s largest networks of vocational education academies in Beauty & Nutrition; and, manufactures in Switzerland and the company?s cGMP-certified plants in India and Singapore, a comprehensive range of skin care, hair-care and body-care products as well as nutraceuticals under the VLCC Natural Sciences?, Skin MTX?, BelleWave?, VLCC Slimmer?s?, VLCC Shape Up?, Specifix? and VLCC Wellscience? brands, which are not only used as consumables in treatments and therapies at all VLCC Wellness Centers globally but are also retailed through over 250,000 retail outlets and beauty salons across Asia and Africa.

Company :-80 dB Communications

User :- Isha Mathur

Email :-isha@80-db.com

Mobile:- +91 9999803528

Other articles by VLCC