Reputation Management Expert Chad Lieber Tells Why You Need a Strong Web Presence as a Law Firm

2024-12-21 06:52:51 Legal / Law

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The last 10 years have seen prolific growth of the internet, with billions and billions of websites, documents, videos, blogs and more going online. As such, it has become a lot more difficult to find small businesses online. ?This is something that many law firms know from firsthand experience,? says Chad Lieber. The competition is stiff and any law firm worth its salt should rise above the rest and make a mark for itself by creating a strong web presence.

?There is a great need for visibility on the internet today,? continues Lieber. Whereas in the past there were just a handful of law firms to be found online, today, most firms are on the internet. Many of them also have blogs, all of them using the same keywords for search engine optimization. If you search, ?Little Rock law firm? as an example, you will most likely come up with hundreds of thousands of results. It is obvious that the marketplace is crowded.

In order to become more visible in this crowded space, a law firm will have to engage multiple strategies in order to become visible. ?This is the only secret to success,? Chad Lieber says. If anyone is to gain maximum visibility and plenty of traffic, then working with many different online marketing techniques is the answer.

As always, the foundation is having a professional website and then making sure that you have a blog attached to the same. The site must look professional in every way. If it doesn?t, chances are that it will give off the wrong first impression about your company and you really don?t want that. Search engine optimization must take into consideration all the algorithms given. This means that you should carry out keyword research and then use the relevant keywords in the meta-tags, URLs, content, and other places in order to be successful.

Content creation should not just be a thing that you do when you have the time. It should be targeted and well planned. Articles, blogs and press releases should go out on a regular basis if you are to broaden the firm?s exposure. Less than a blog a week will not do. It is important that you take this seriously because it will come to bear on your ranking on search engines. You should also consider being a guest blogger on respected websites with lots of visitors so that you can acquire quality backlinks to your website.

The value of blog content cannot be overemphasized. This is where you get to showcase your expertise and your professional manner. It is a great place to share legal news, discuss high profile cases in your field, answer frequently asked questions and discuss topics of interest in your field. As you do so, you will be gaining the trust and confidence of potential clients out there. Be sure to also set up a great PR program so you can keep getting the word out there about your firm and what you do. With patience and persistence, you will find that you become more and more visible on the internet, generating more leads and tramping the competition.

Chad Lieber & Reputation Management 180:

Chad Lieber has for more than a decade worked as a web developer and online reputation management consultant. He is known as an experienced and knowledgeable Search Engine Optimization consultant and strategist in in-house Reputation Management. He is rated a ?Top USA SEO Expert?.

Chad?s skills, efforts and resourcefulness is currently focused on Reputation Management as he works for a wide array of independent clients. He has a reputation for delivering consistent top rankings in all the main search engines. He does so using technologies that maximize accessibility and usability of the large websites that he develops and optimizes. He points out the problems and their solutions which in turn brings cost savings to the company.

Improving and enhancing operational performance and web based environments is something that Chad is known for. He develops tracking and analysis systems as well as Reputation Management friendly e-commerce applications, which are related to search engine placement and web traffic trends. He is driven by a need to improve on technologically advanced systems and simplify them as well.

Some of the companies that he has worked for either as an employee or a consultant include Litecoin Inc, Baseball.com, Golden Pear Funding, Translations.com, Verizon Wireless, Toyota.com, Tgllaw.com, Edmunds.com, 1800Flowers.com, TurboTax.com, Search & Social Media, Translations.com, Cohen's Fashion Optical, Golden Pear Funding, Sports Illustrated and PGA/PGA Tour just to mention a few. In the Reputation Management community he participates in various forums and is well respected. Learn more at http://www.reputation180.com/Chad-Lieber/b-1

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