Global Food Encapsulation Market to Benefit from Rising Demand for Healthy yet Convenient Food

Food encapsulation is considered vital for stabilizing food ingredients and removing the bad taste of certain additives. In a new research report, titled Food Encapsulation Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2013  2019, Transparency Market Research aims at identifying the various factors that have been crucial in determining the food encapsulation markets growth trajectory. Hence, it presents insights into growth drivers and restraints influencing the market trends and identifies the opportunities that may prove lucrative for the market in the near future.

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Food encapsulation covers techniques involving the incorporation of food ingredients, cells, enzymes, and other materials for use in the fermentation of food products such as dairy, beer, meat, and wine. Apart from these applications, the food encapsulation technique is also used when making confectionaries such as candies and chewing gum. Application of encapsulation has considerably increased across the food industry in recent years, since it protects the encapsulated food from extreme temperature fluctuations, moisture, and heat. As consumers around the world increasingly demand healthier variants of convenience food, analysts expect the market for food encapsulation to expand rapidly in response.

The changing lifestyle of consumers has been the primary factor fuelling demand for convenient food products, which in turn has compelled enterprises in the food encapsulation industry to introduce functional foods. Functional foods are highly nutritious and are known to have diseases preventing properties. Additionally, these foods can be preserved for a longer duration, which is a prime factor fuelling their demand globally. As the number of health-conscious consumers increases rapidly, the demand from the food encapsulation industry is also poised to surge in response in order to cater to the changing consumer preferences.

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Regionally, the food encapsulation market has been gaining from the lucrative prospects in North America, which has emerged as a major manufacturer of encapsulated food products, followed by Europe. To provide a further detailed perspective of the markets growth trajectory, the report segments the market based on type into hybrid technologies, nanoencapsulation, and microencapsulation. Owing to its flexibility, versatility, and cost-effectiveness, microencapsulation is preferred over hybrid technologies and nanoencapsulation.

Compiled with the intent of updating the markets stakeholders about the prevailing market trends, the report also dedicates a section to analyzing the prevailing competitive landscape. It therefore includes the profiles of leading companies such as ABCO Laboratories Inc., Blue California, Encapsys Microencapsulation, Advanced BioNutrition Corporation, FrieslandCampina Kievit, Balchem Corporation, Cargill Inc., GAT Food Essentials GmbH, Aveka Group, Firmenich Inc., and Coating Place Inc., among others.

Using SWOT analysis, the strengths and weaknesses of these companies are evaluated and the opportunities and threats that they may witness in the forthcoming years are identified.

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