High fashion sense among youth and increasing awareness on organic products helps the French Professional Hair Care Products Market to sustain

2024-11-08 10:28:38 Lifestyle

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Professional hair care products study scope covers products used for back bar services and retail sales as well. Back-bar products are used for services in the salon while retail sales include over-the-Counter or take-home products and sales made through retail formats such as speciality stores, pharmacy stores, online stores and others.The professional hair care product market has been segmented based on the product categories such as coloring, perming & straightening, shampoo & conditioners and styling. Professional hair care product market in France is estimated to reach $674.4 million by 2020.

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In France, consumersin the age group of 20-30 visit hair salons the mostand are active in following the latest trends. Hair coloring is the most preferred service by the salon visitors. Around 86% of the population resides in urban areas. More than one-third of the salons in France are organized and are evenly distributed across these urban areas. France has witnessed large number of fashion trends in the recent years like tousled hair, ombre, balayage, ecaille and so on. As French youth are highly beauty conscious coupled with rising demand for organic hair care products the market is estimated to sustain demand during 2015-2020 at sluggish phase.

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Hair coloring is the dominant segment accounting for almost half of the revenue in 2014. Driven by the wide acceptance of evolving trends in hair coloring, this category is set to exhibit fastest growth rate during 2015-2020.High demand for chemical-free shampoos and conditioners is driving the growth of natural and organic products.

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Domestic Company L?Oreal is leading the professional hair care market owing to the high brand loyalty among consumers in France. Other companies holding significant share in the market include: Henkel AG & Co., KGaA (Germany) and Procter &Gamble (U.S.). Major luxury salon chains such as Dessange, Jean Louis David and Camille Albaneown their private label brands which have been performing well in the recent years.

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