Wine market is currently witnessing steady growth in both developed and emerging economies. Increasing disposable incomes, rising awareness about the medical benefits of wine, and the resultant consumer shift towards consumption of premium alcoholic beverages are driving the growth in the wine industry. The US wine market is one of the fastest growing markets of the world, in terms of both production and consumption. The US wine market will continue growing at a rapid pace in coming years also and become the largest wine consumer in the world, surpassing France, says our new report “US Wine Market Forecast to 2012”.
Our research reveals that on the back of rising consumer interest, increasing support of hotels and restaurants, and increasing awareness about the medical benefits of wines, the annual wine consumption of Americans is expected to increase at a CAGR of over 3% during 2010-2013, making the country world's largest wine consuming nation. Our research study has discussed all the factors, which will be responsible for the growth of the US wine market during the forecast period.
We have found that, product-wise, Table wine or Still wine, which contains less than 14% alcohol content, dominates the US wine market. Champagne or Sparkling wine has a huge growth potential as they have a very small market share. Our research study presents detail product-wise analysis of the country’s wine market by studying it in terms of wine produced, wine consumed, color mix, and amount of wine imported & exported.
Anticipating the current market trends and future prospects, we have done a comprehensive analysis of the US wine industry. Our report covers state-wise analysis of the industry. Further, it has discussed the distribution networks. Our study has analyzed the consumer behavior from various perspectives. Moreover, it provides an insight on the growth prospects and roadblocks along with recommendations for these roadblocks. In addition, a brief overview of key players has been included in the report.
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