Johannesburg, South Africa, March 1, 2019: Deon Binneman, the Reputation Go-to Guy has released Version 2.0 of The Crisis Capability Toolkit - Now Bundled with a 2-day Training Course.
The Crisis Capability Toolkit provides businesses iro of size with guidance on how to best prepare for the reality and perceptual issues that arise when a crisis occurs.
A Crisis contains the highest potential to destroy a company’s reputation, brand and share value. How a company reacts and communicates in a crisis, improves perceptions and speeds recovery.
Crises come in many shapes and kinds, ranging from bombings (Kenya) to recalls of products that resulted in fatalities (Listeria in South Africa), disasters such as uncontrollable wildfires to perceptual crises such as rumors and negative information going viral on social media networks.
Crises management is defined as the ability of an organization to deal quickly, efficiently, and effectively with contingency operations with the goal of reducing the threat to human health and safety, the loss of public or corporate property, adverse impact on normal business continuance, and damage to its good name – it’s Reputation.
Unfortunately not every business has the luxury of having a full-time Crisis consultant or service on site. This toolkit will assist and ensure that a company has a crisis capability (Written Plan of Actions and a team ready to face the crisis) before a crisis occurs.
The bundled Crisis Capability Management Toolkit consist of a number of mock crisis plan templates, questionnaires and checklists, tons of planning advice AS WELL AS all the training materials of a 2-day training course.
The 2-day training course has been used to train delegates in 7 countries and equips managers with the necessary competencies (Knowledge, skills and attitudes) to plan for, manage crises and communicate about eventualities of all shapes and kinds.
In a nutshell, The Crisis Capability toolkit provides everything you need to design and write a Crisis plan for the business AND train the crisis team members in the art and science of crisis management.