Owners of small and medium-sized companies know they need a strong digital presence to be competitive, but many do not understand how to quantify or grow the business they generate online. Fortunately, they don't need to guess or assume their website is doing its job; digital data is available to tell the story. On the other hand, people who are busy running their businesses often don't have the time or know-how to access or interpret information about what's happening in their digital marketplace.
That's when a digital marketing assessment by an expert is a worthwhile exercise. It can provide insights about how a company's website is being used now and the opportunities to improve its visibility and usefulness. Small businesses can request one today through branding expert KickCharge Creative, an web design agency that partners with Google Premier Partner 1SEO Digital Agency to boost its clients' online business.
Together, KickCharge Creative and 1SEO dot com Digital Agency join the forces of branded web design and content with powerful search engine optimization (SEO) and pay-per-click (PPC) campaigns to help businesses capture more customers online. They offer a free audit of company websites to identify their strengths and weaknesses and offer recommendations for digital marketing campaigns that will improve their performance.
The audit will determine:
- Website usage statistics and trends
- Website speed and mobile-friendliness
- Backlink structure: trust and citation flow scores
- Top sources of website traffic (channels and geographic locations)
- Keywords with the most relevance
- Conversion volume
- Tracking mechanisms needed to measure conversions
- Opportunities to enhance pay-per-click campaign efficiency
- Recommended scope of SEO campaign
- Recommended PPC budget
Whether a business has no active digital marketing campaigns or is questioning the effectiveness of its current efforts, an assessment is a wise investment. Businesses need only provide:
- Google Analytics access
- Google AdWords access
- Priority products or services to promote
- Geographic target area
- Top competitors' website URLs
For more information on this press release visit: http://www.sbwire.com/press-releases/free-audit-measures-health-of-business-websites-863698.htm